STOP and put the camera phone down. If you are tired of selfies and struggling to come up with fresh content, I have a solution for you. I‘m so excited to announce my Personal Brand Photography Subscription service! Here’s the lowdown on why and how it can benefit you.
WHAT IS PERSONAL BRAND PHOTOGRAPHY?
“Personal” Brand Photography isn’t just selfies and pics of your food/coffee and outfits. AND it‘s not “Look at me, look at me!” in a narcissistic way. Personal Brand Photography (or PBP) IS story telling plain and simple. It’s not about you, but it is about who other people know you to be.
Sharing your brand through professional-quality photos on your social media feeds and marketing is a no-brainer, a moneymaker and a time-saver (keep reading below and see how you can get up to 45 hours of time back every 12 weeks!). Authentic images of you being you translates much better with your audience and clients. You just happen to be doing your thing in front of a camera with great lighting, direction and — this is big — a Commercial License! That means you get to use your photos anyway you want, without having to credit anyone. You can even add those filters you love (that all us photogs hate lol). Most regular portrait photographers don’t offer that.
LET’S SAVE YOU LOTS OF TIME!
It can be overwhelming and time consuming to stay current with your social media and marketing. Are you scrambling every day to create new content on your own? Did you just receive a request for a photo of you for a publication, interview, or speaking engagement and don’t have a photo you love ready to go?
Or are selfies just not your thing? There is an easier and more efficient way to stay current.
This is where having a personal brand photo library comes in handy. Along with our individual Story Sessions, I now offer a Quarterly Brand Photography Subscription! It includes 4 photo sessions a year (one every 3 months), which will yield at least 60 new photos per session. You can select between 3 to 8 stories/themes per session (depending on your subscription choice). So that means: **one photo shoot every 3 months will supply you with at least 240 days of fresh new content to use as you wish!**
HERE’S THE MATH!
On average it takes approximately 30 minutes a day to come up with your social media posts on a daily basis. Let’s break it down:
1. Come up with an idea.
2. Get it set up.
3. Take the photo (probably 100 times until it’s just right).
4. Edit the photo.
5. Write a caption.
6. Post to all your Social Media accounts.
What if you could get rid of the steps 1-4 and schedule steps 5 and 6 for up to 3 months of posts at a time in just one day? Let’s do the math and see.
If you post 7 days a week, it will take approximately 45 HOURS of your time every quarter (in a 12 week time period) or 180 hours a year.
If you post 5 days a week, it will take approximately 30 HOURS of your time every quarter (in a 12 week time period) or 120 hours a year.
If you post 3 days a week, it will take approximately 18 HOURS of your time every quarter (in a 12 week time period) or 72 hours a year.
Imagine sitting down once a month or every 3 months to plan out your social media and then you’re done. That’s one more thing off your daily to-do list. You now have a brand photo library at your fingertips. You can plan and schedule all your social media for up to 3 months at a time in just a few hours. Know that every launch or campaign you have planned for the year will have its own photo shoot!
Now ask yourself what you would do with all that time you just got back? You can use it doing money-making tasks, spending time with your family or whatever else brings you joy!
“Time is free, but it’s priceless. You can’t own it, but you can use it. You can’t keep it, but you can spend it. Once you’ve lost it you can never get it back.” – Harvey MacKay